Information On Size 5 x 5 By 7 Postcards
Size 5.5 by 7 postcards are generally considered to be above-average size postcards and can be used in a variety of ways. One of their biggest attributes is they are not very large to be considered oversize, on the other hand, they are not very small to be considered tiny. Size is a very vital cog when it comes to choosing postcards; a fact that means 5.5 by 7 postcards has their own unique place in the market.
What makes 5.5 by 7 postcards unique?
The 5.5 by 7 varieties of postcards are popular among users primarily for the following reasons;
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For one, their size specification means that they can carry generous amounts of information without appearing as though they are suffocated. This is important as you do not want your postcard to appear to be overly loaded due to its tiny size. On the other side of things, they also do not appear to be overly large and tiresome.
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The 5.5 by 7 postcards can offer a near perfect blend of literature and images without appearing to be out of place. One of the most merited critism of small postcards is that they make you choose between images and literature, which is unfair. However, with the 5.5 by 7 once you will not have that agony.
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The 5.5 by 7 postcards also afford you the vital opportunity to input value into your postcard. Things like calendars and reminders cannot be co-opted in lesser postcards that are just not made for them.
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Their generous size also makes it hard for the 5.5 by 7 postcards to be discarded without being read. Again, another disadvantage of smaller postcards is that they can easily be mistaken for brochures and fliers which normally end up in people’s dust bins instead of their hearts.
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The larger flame of the 5.5 by 7 postcards makes it for them to be manipulated into different forms and shapes, which ultimately add to their appeal.
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These postcard sizes are also not cumbersome to mail and do not cost much like the larger postcards, also due to their volume. They also offer better economies of scale than the smaller postcards.
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What mistakes should you avoid with 5.5 by 7 postcards?
In order to enjoy full benefits of these postcards, there are some mistakes you should strive to avoid. Prominent among these mistakes are;
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You should avoid the temptation to be too wordy or to go overboard with excess images. The generous space afforded by 5.5 by 7 postcards offer a great opportunity to do so, but this can be counter-productive and lead to loss of the critical message.
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You should also avoid the temptation to advertise yourself; no one wants to read your life story. The better option should be to turn this generous space into an opportunity to offer value to your audience. That way people will find your postcard useful and one for keeps.
