Commercial Poster Printing vs Home Printers
Marketing posters are valuable promotional tools businesses use for a variety of advertising campaigns. Poster prints are perfect for product launches, event marketing, guerilla marketing, and general branding. Cheap posters also work as free gifts to give to customers for making a purchase or as prizes for social media contests.
What is Commercial Poster Printing?
The term "commercial" in this context means professional as opposed to consumer grade print solutions. Posters are the kind of item that requires expensive machinery, such as our wide format printing equipment. That said, there are several reasons why your standard printer won't be able to get the high quality results you need for your business. The typical home or office printer cannot produce big posters or even smaller sizes, such as a 12" x 18" image. They also don't have the right kind of ink and can't process the thicker paper made for photos.
Can I Print Bulk Posters with My Home Printer?
Bulk or short run poster campaigns are usually smaller in size and of a slightly lower quality to keep costs down. But our bulk quantities start at 250; a regular inkjet or laser printer isn't made to print that many pieces in one sitting. You would end up wasting a lot of expensive ink and the printer could break from overuse. There's no need to destroy expensive office equipment when affordable poster printing options are available instead.
Why Can't I Print Large Format Posters with a Regular Printer?
Large format posters are the finest quality commercial option. If you want to make your own posters for marketing, these pricier pieces are worth the investment. They are printed on photo quality paper that's far too thick for your regular printer. We also give you the option of laminating your custom posters to protect the design. Obviously, the printer next to your desk can't laminate a 2 ft. x 4 ft. advertising tool. There are some online videos that claim they'll show you how to print these yourself, but these do it yourself methods require you to cut, tape, and paste the posters yourself! Why put all that work into the campaign when you can get cheap, custom commercial poster printing online in just a few clicks?
