Category Archives: Marketing

Paying quarterlies taxes all year can pay off big when it comes time to get your small business refund. Your accountant should be able to tell you exactly how much you’re owed in your small business tax refund when you file for the year – and we know that for some of you, this amount […]

You know that you need to order business cards, and have probably spent hours thinking about the design – but how many should you print? This option trips up many marketers during the business card ordering process, and for good reason. The answer is going to vary depending on the type of business, seniority level […]

Any bar owner will tell you that making the most out of holiday’s can make or break your bottom line at the end of the year. Capitalizing on peak periods to make anticipated spikes in revenue is essential to running any business – but especially for bars / restaurants. Many bars across the country use […]

Parents and coaches will tell you “it’s just a game” and that winning doesn’t define success for little league baseball teams. We think it’s a bit more than that. That doesn’t mean that we think every play matters, that a team’s win-loss record in little league baseball will determine your child’s path in life or […]

There has been a shift in political awareness since the last Presidential Election, and many more people are getting involved in politics than ever before. For most, attending town hall meetings to have their voice heard, and vouching to vote in locally between Presidential elections is as far as they will take it. Others however, […]

Direct marketing is no longer only about direct response. Consumers don’t need to order over the phone, or by mailing in a check to purchase products or services anymore. As more consumers got on the internet, many companies spent more marketing dollars online, and less on direct mail. Others were too afraid to change their […]

Too small and people can barely read it. Too big, you’re wasting space. Font size matters when it comes to printed products like brochures and business cards. When there is only so much room to work with, font size plays a key role in the overall design of the product before it goes to be […]

The dozen roses that you bought for her last year are long gone. That fancy dinner is all but forgotten by this point. Many would argue that Valentine’s Day is a commercial holiday manufactured to increase sales – and we’ll agree. Many of the traditional gifts for Valentine’s Day are either only designed to last […]

Political protests have been a part of American Culture for centuries, and don’t appear to be going away anytime soon. In the wake of President Donald Trump’s Presidential inauguration, organized political protests have taken place across the country, with many other demonstrations in the works for the coming months. For many demonstrators, this is their […]

Accountants have a tough job during tax season. Deadlines to meet, paperwork to process, clients to bill – money to make! Long hours and weekends at the office leave most CPA’s with little time to focus on much other than tax work and getting some sleep in between. It’s also the best time of year […]