PrintFirm Joins Print Media Centr | PrintFirm.com

We’re pleased to announce our official partnership with our friends at the PrintMediaCentr! I’ve assumed the role of Resident Print Geek and I’ll be geeking out over there on a regular basis. I want to thank Deborah Corn, the Intergalactic Ambassador to The Printerverse for the opportunity to feed my CMYK obsession on her awesome […]

No Printer Is An Island : Social Networking in the Printing Industry | PrintFirm.com

Today I wanted to share a big milestone for us as a company, and for me as a writer. It all started with a little website called LinkedIn. I’ve been hounding our CEO about getting involved on LinkedIn since I started here, and to his credit he’s made a solid effort to use the site […]

Marketing You Can Touch : Direct Mail Paper Examples | PrintFirm.com

This week I had the pleasure of attending the first Papercuts webinar series. I heard about this free event on LinkedIn through my friend Debrah Corn of the PrintMediaCentr. When I signed up, I assumed it would be just like every other webinar in that all the interaction would be digital. So when my boss […]

Green Printing for Earth Day 2013 | PrintFirm.com

It’s no secret that the printing industry gets a lot of flak from environmentalists. We know these folks have the best of intentions, and raise valid concerns about print marketing campaigns. Here at PrintFirm, we do our best to offer green printing solutions, such as recycled paper, eco-friendly inks, and biodegradable vinyl banners. Our new […]

How Obey Became a Giant | Sticker Marketing | PrintFirm.com

The most successful sticker campaign in marketing history is up for debate, but it’s impossible to discuss this topic without mentioning an unknown art student’s experiment that launched a cutting edge clothing brand. I’m talking about Shep Fairey’s “Andre the Giant Has A Posse” sticker circa 1989, which represents the beginning of the Obey revolution. […]