Good afternoon inkheads! I’m sure you’re stoked on the long holiday weekend ahead. While you’re relaxing with friends and family, I ask you to spend at least a little bit of your downtime thinking about your business blog. Why would I want you to think about work on July the 4th? Simple—because I believe that […]
Category Archives: Industry News
See Who Won 250 Free Stickers
Good afternoon inkheads and a very happy Friday to you! Let’s cut to the chase. You’re here for one reason, and that’s to find out if you’re taking home 250 custom 4″ x 6″ rectangular sticker prints! I won’t keep you in suspense any longer…. The winner of the 2014 Go Skateboarding Day Sticker Contest […]
Preserve the Beauty of Letterpress
Good afternoon, inkheads and happy Throwback Thursday! Surely you’re in awe of the fine craftsmanship known as letterpress printing. Before the days of digital printing and even offset, letterpress ruled the ink scene. The letterpress technique adds a unique tactile element to your design similar to that of dembossing. Yet the intricate process makes mass […]
You’re invited to #InkSEO!
I’ve got an extra special announcement for you inkheads. You may have noticed that this blog hasn’t been updated since last Friday. That’s because yours truly has been a very busy print geek. What’s been occupying all of my time? The upcoming #InkSEO Twitter Chat with Bill Michael of the Xerox Digital Printing Hot Spot! […]
9 Gnarly Sticker Typography Designs
Source: http://coolmaterial.com/wp-content/uploads/2010/10/stickers-book.jpg Happy Friday, inkheads! I know you’re all gearing up for Go Skateboarding Day tomorrow—-don’t forget to enter yourself in the free sticker printing giveaway! Since we’re on the subject of skating, I want to spread the stoke and share some of the best sticker designs in the industry. Skateboarding brands invest a lot […]
Get Your Proof On: Free Prepress Proofs for Your Projects
Today is your lucky day inkheads. We know that as much as you dig print design and typography, the actual process of putting your artwork on paper can be quite painful. Maybe you’re fresh out of art school, and your courses didn’t cover technical printing knowledge. Perhaps you’re a veteran rushing to meet a deadline, […]
Print Media You See Every Day
Image source: http://skurktur.com/wp-content/uploads/2009/11/CMYK-51.jpg Fellow inkheads, I’ve noticed that the general public, especially folks who work in online marketing, cast a very narrow view of print. They seem to view our dynamic industry through biased blinders that cause them to reach false conclusions about print’s future. Surely some of these folks deliberately downplay print’s value, yet I […]
Go Skateboarding Day Free Sticker Contest
Happy Friday inkheads! Today I’m super stoked to announce another awesome PrintFirm.com Go Skateboarding Day giveaway! Last year we celebrated the glorious combination of summer, skating, and print with a free poster promotion as well as creating a custom CMYK penny skateboard. This year we’re giving you design freaks a chance to win 250 custom […]
#Demand14 Content Marketing Takeaways
Welcome to another Demand 14 recap just for you inkheads! Last time we shared insights from Chris Brogan and renewed our commitment to the printing freaks among you. Today we’re digging into a very hot topic that’s near and dear to my heart—content marketing. Several presenters discussed content marketing extensively, so I want to pass […]
Marketing to Print Freaks: Reflecting on #Demand14
Welcome back inkheads! You may have noticed that our blog stopped dead in its tracks after Tuesday of last week. No, we didn’t decide to throw in the blogging towel; yours truly attended Demand Success Marketing and PR conference from the fine folks at Vocus. Before I share some insights from my personal marketing hero […]