What are you doing tomorrow at 1pm PST? I already know what I’m doing—joining my colleagues Richard Dannenberg and Spencer Powell for another awesome episode of the 21/20 Marketing series! Last month Richard and Spencer asked me to sit in on the all SEO broadcast. The 3 of us discussed inbound marketing for printing and […]
Category Archives: Industry News
New Product Spotlight: Custom Shaped Hang Tags
You’ve printed rectangular, diamond, square, and even folded hang tags for your merchandise. But many of you wanted to explore more creative packaging options without having to place a special project quote. We appreciate your feedback, and we’re proud to introduce the newest addition to our printing services: Custom Shaped Hang Tags! Click here to […]
Why Do You Love to Create with Paper?
Hello inkheads! Earth Day will be here before you know it, and all this talk about trees reminded me of how much I love paper. I presume I’m not alone in this sentiment as most of my designer and artist friends also find paper inspiring. For some Friday fun, I made a list of reasons […]
A Teaching Opportunity for the Printing Community
Hello out there in CMYKland! Today I want to ask you guys a favor. Well, maybe not a favor so much as I’d like to get your feedback on what I believe could be an exciting opportunity for the commercial printing industry. It’s no secret that yours truly appointed herself print ambassador to the digital […]
What National Card and Letter Writing Month Means to Me
When was the last time you wrote a letter to someone? I don’t know about you, but this question got my gears turning. I remember the last time I sent something in the mail a few months ago; I mailed several friends copies of my #onething poster print along with brief handwritten notes. The notes […]
Evolve Marketing Contest from Vocus
As printers, we’re no strangers to industry evolution. While there’s a tendency for the commercial printing and mailing communities to feel as though we’re victims of technological changes— I say let’s embrace new growth opportunities instead of lamenting the past. Marketers of all stripes from small biz owners to inbound pros must adapt or get […]
Watch Our SEO Hangout to Increase Profits
Hello out there in CMYKland! Today we have a special announcement for all of you printers and small biz owners. In case you missed our latest press release, you’re invited to an awesome FREE Google Plus Hangout on SEO for printing and mailing companies. I’ll be joining 2 well respected colleagues, Richard Dannenberg and Spencer […]
Wacom Intuos Pro Creative Pen Tablet Review
All right designers, we know you are more than the set of tools you use to solve problems for brands. At the risk of praising equipment over talent, I wanted to share an absolute must have item for creative professionals—the Wacom Intuos Pro Pen Tablet. The Intuos Pro, a commercial printing company’s best friend The […]
Lead in with Juicy Headlines
Due to the overwhelmingly positive feedback on our blogging tips for commercial printers post, I decided to extend this topic into an article series. Most of the responses I got came from folks in the printing industry who are pretty green when it comes to copywriting and content marketing in general. I applaud those of […]
Beautiful Print Handbook Book Review
Before I get started with a fully fledged geek out, I’d like to thank my friend and printspiration Company Folders CEO Vladimir Gendelman for this gorgeous gift. Vladimir, being his thoughtful self, remembered a comment I made months ago about my burning desire for a copy of the printtastic Print Handbook. He kindly sent me […]