You know that you have to have a 4th of July Sale for your small business. People expect discounts around national holidays, but it can be tough to stand out amongst all the competition. You aren’t the only small business having a sale this 4th of July, so how can you actually use the holiday […]
Category Archives: Small Biz
Making Your ‘Going out of Business Sale’ Profitable
All good things must come to an end. Even in business. Whether it be increased competition, better technology or just changes in popular trends, millions of businesses this year will have to hold their own “Going out of Business Sale.” For most business owners, going out of business isn’t their proudest moment, but like any […]
2 Amazing Memorial Day Marketing Ideas You Forgot About
You know that it’s important for your business to capitalize on consumer sales holidays like Memorial day, but are sick of doing the same lame promotion every year. Every company seems to send “Memorial Day Emails” highlighting a promotion or sale, but they just get lost in the shuffle with the rest of the inbox […]
Confused about print marketing?
Welcome back inkheads—hope you enjoyed the loooong weekend over the 4th of July holiday! A week ago today, yours truly participated in a Social Media Day 2014 Facebook Q & A on the Social Solutions Collective page. We didn’t have a huge turnout. Nevertheless, one small biz owner posed a question that always seems to […]
Are you prepared for business blogging?
Good afternoon inkheads! I’m sure you’re stoked on the long holiday weekend ahead. While you’re relaxing with friends and family, I ask you to spend at least a little bit of your downtime thinking about your business blog. Why would I want you to think about work on July the 4th? Simple—because I believe that […]
See Who Won 250 Free Stickers
Good afternoon inkheads and a very happy Friday to you! Let’s cut to the chase. You’re here for one reason, and that’s to find out if you’re taking home 250 custom 4″ x 6″ rectangular sticker prints! I won’t keep you in suspense any longer…. The winner of the 2014 Go Skateboarding Day Sticker Contest […]
You’re invited to #InkSEO!
I’ve got an extra special announcement for you inkheads. You may have noticed that this blog hasn’t been updated since last Friday. That’s because yours truly has been a very busy print geek. What’s been occupying all of my time? The upcoming #InkSEO Twitter Chat with Bill Michael of the Xerox Digital Printing Hot Spot! […]
Go Skateboarding Day Free Sticker Contest
Happy Friday inkheads! Today I’m super stoked to announce another awesome PrintFirm.com Go Skateboarding Day giveaway! Last year we celebrated the glorious combination of summer, skating, and print with a free poster promotion as well as creating a custom CMYK penny skateboard. This year we’re giving you design freaks a chance to win 250 custom […]
#Demand14 Content Marketing Takeaways
Welcome to another Demand 14 recap just for you inkheads! Last time we shared insights from Chris Brogan and renewed our commitment to the printing freaks among you. Today we’re digging into a very hot topic that’s near and dear to my heart—content marketing. Several presenters discussed content marketing extensively, so I want to pass […]
Marketing to Print Freaks: Reflecting on #Demand14
Welcome back inkheads! You may have noticed that our blog stopped dead in its tracks after Tuesday of last week. No, we didn’t decide to throw in the blogging towel; yours truly attended Demand Success Marketing and PR conference from the fine folks at Vocus. Before I share some insights from my personal marketing hero […]