Hello inkheads! Let me start off by wishing you a very happy June! Summer is my favorite time of year and luckily, PrintFirm’s celebrating the season with lots of exciting sales and promotions. I’m also planning a few more of those free print product giveaways you guys like so much. I don’t want to spoil […]
Category Archives: Small Biz
Watch KPIs Marketing Hangout
Good afternoon, inkheads! It’s time for another fun-filled episode of the 21/20 Marketing broadcast on Google Plus with my esteemed colleagues Richard Dannenberg and Spencer Powell. We’ll be on the plus side tomorrow, Thursday, May 29th at 4pm EST/1pm PST. Be sure to RSVP on the official event page on Google Plus: Click me to […]
Freebie Flyer Templates: 6 Sweet Adobe Downloads
Happy Tuesday inkheads! I hope you all enjoyed a relaxing weekend. Now that Memorial Day is behind us, it’s time to focus on your mid-year marketing campaigns. Great weather means all kinds of exciting events from backyard BBQs to music festivals. Of course, no business sale or community event would be complete without promotional flyers […]
Supercharge Your Storytelling with Blog Images
Hello inkheads! The fine folks at Mohawk are running an awesome article series about inbound marketing on the famous Makeready blog. I must say it does my heart good to see the growing interest in digital marketing from the print and paper community. *Shameless plug* My pulpy pals at Mohawk invited yours truly to contribute […]
Exclusive Demand 14 Marketing Conference Discount
Happy Monday inkheads! Unlike most Mondays, today I genuinely feel blessed because we’re kicking off the week with a very special offer from the fine folks at Vocus. You might remember my begging encouraging the printing community to mingle with our digital counterparts at the exciting online marketing conferences coming up this summer. When I […]
Integrated Marketing Hangout Video
Hello inkheads and Happy Earth Day! Sadly, yours truly is a bit preoccupied with some SEO duties today so there will be no awesome eco-posts this year. Get your fill of Green Printing and Earth Day Marketing Ideas from these 2 classic blog posts: https://www.printfirm.com/blog/green-printing-for-earth-day-2013-printfirm-com/ https://www.printfirm.com/blog/earth-day-event-marketing-ideas-for-small-biz-printfirm-com/ 21/20 Marketing episode 4 Google Plus Hangout video Speaking […]
Canva Review: A Printing Company’s Perspective
The design community is buzzing about yet another DIY online graphics tool known as Canva. While there’s really no difference between Canva and other similar sites, several prominent marketing figures rave about the latest wave in drag & drop “design.” The homepage goes so far as to proclaim, “Canva enables anyone to become a designer.” […]
Free Integrated Marketing Strategy Session
What are you doing tomorrow at 1pm PST? I already know what I’m doing—joining my colleagues Richard Dannenberg and Spencer Powell for another awesome episode of the 21/20 Marketing series! Last month Richard and Spencer asked me to sit in on the all SEO broadcast. The 3 of us discussed inbound marketing for printing and […]
New Product Spotlight: Custom Shaped Hang Tags
You’ve printed rectangular, diamond, square, and even folded hang tags for your merchandise. But many of you wanted to explore more creative packaging options without having to place a special project quote. We appreciate your feedback, and we’re proud to introduce the newest addition to our printing services: Custom Shaped Hang Tags! Click here to […]
Evolve Marketing Contest from Vocus
As printers, we’re no strangers to industry evolution. While there’s a tendency for the commercial printing and mailing communities to feel as though we’re victims of technological changes— I say let’s embrace new growth opportunities instead of lamenting the past. Marketers of all stripes from small biz owners to inbound pros must adapt or get […]