Earth Day Event Marketing Ideas for Small Biz | PrintFirm.com

Image Source Earth Day presents an excellent opportunity for small businesses to get involved in the community. While the larger chains focus on driving sales, independent merchants may use Earth Day to make a hands on contribution to the neighborhood instead. Remember, customers choose your business over bigger brands because they appreciate your personal touch. […]

Foldable Lead Generators: Design Tips Behind Successful Brochures | PrintFirm.com

Guest Post by Jillian Hailey A recent client of mine employed me to create an alluring brochure that would drive an immense amount of traffic towards their business within a very short timeline. Before employing me, he asked me a question that really caught my attention: “You do realize that brochure design is an art […]

Band Stickers Design Inspiration | Music Marketing | PrintFirm.com

Musicians, get stickers printed for your band. Seriously. Music and stickers go together like punk rock and power chords. Stickers are a lot cheaper than printing flyers, although you should probably do that, too. But flyers usually promote a specific show or festival, not your brand in general. Stickers are something your fans will instantly […]

Baseball Team Stickers | Sport Stickers Ideas | PrintFirm.com

Last week we posted a lot about sticker printing and design for commercial purposes. As the giveaway comes to a close (contest ends on Wednesday, April 10th! Hurry up and enter!), we want to get away from the straight business angles and discuss other uses for promotional circle stickers. We get a lot of sticker […]

Designing Tips for Creating Social Media Graphics | PrintFirm.com

Guest Post by Mandy Edwards When working in social media, there are a lot of bases to cover – engaging the community, content creation, writing strategies, managing Facebook or Google ads, keeping up with the latest… the list could go on. One important element in social media is the content creation. Content creation is creating […]

Custom Circle Stickers: Where to Stick’em | PrintFirm.com

Ok, let’s say you’re ready to create your own round stickers. Your designer set you up with amazing artwork, you selected the perfect background color for high contrast, and everything’s configured to the appropriate print specs. Now all that’s missing is the main marketing game plan. In our experiment, we’re going to break down several […]

5 Free Photoshop Templates for Sticker Design | PrintFirm.com

The round sticker giveaway is in full swing, and we’ve already received a few fan photos on our Facebook page. Thanks to everyone who’s going all out in this fun giveaway! Since you guys seem stuck on this theme, we figured you could use some easy design inspiration. While it’s generally best to start designs […]

How Obey Became a Giant | Sticker Marketing | PrintFirm.com

The most successful sticker campaign in marketing history is up for debate, but it’s impossible to discuss this topic without mentioning an unknown art student’s experiment that launched a cutting edge clothing brand. I’m talking about Shep Fairey’s “Andre the Giant Has A Posse” sticker circa 1989, which represents the beginning of the Obey revolution. […]

Easy Easter Vectors for Social Media Marketing | PrintFirm.com

It’s hard to believe Easter’s almost here , and Passover’s already upon us. While your Easter printing projects should be complete by now, there always seem to be a few unfinished design jobs lying around. Most of the time, I find myself procrastinating on holiday social media images. As networking moves more towards the visual […]

5 Top LinkedIn Tips for Small Business Owners | PrintFirm.com

Guest Post by Tasia Gonsalves-Barriero Photo credit: LinkedIn chocolates by Nan Palmero on Flickr The first time I saw an invitation from a friend (I can’t recall who it was now) to connect with her on LinkedIn, I simply sighed deeply and ignored the note. My initial thought was, “What’s wrong with these people; wasn’t […]