Last week we tackled the topic of legal business cards. This time around, we’ve got our eyes set on another group of white collar professionals not known for their collective creativity—physicians. Doctor business cards leave a lot to be desire in terms of presentation. Those working in HMOs probably don’t have the freedom to create […]
Category Archives: Marketing
Business Cards for Creative Professionals | PrintFirm.com
Creative professionals probably face the biggest challenges when it comes to business cards. Lawyers, doctors, and insurance agents can get by with an utterly unimaginative business card without battling an eyelash, but creatives face higher expectations from prospects as well as peers. Anyone involved in photography, graphic design, fine arts, or marketing needs to […]
5 Tips to Help You Get the Logo of Your Dreams | PrintFirm.com
Guest Post by Francesca StaAna Image credit: Bazstyle | Photography on Flickr At first glance, hiring someone to come up with a logo design for your business may seem like a piece of cake. All you need to do is find a graphic designer, tell them to do their magic, and you’re all set, right? […]
Business Card Design Inspiration for Lawyers | PrintFirm.com
Law firms are notorious for abysmal marketing efforts. The legal profession tends to fear change, and that manifests as a struggle to keep pace with contemporary technology. Now I’m not simply perpetuating a baseless stereotype; I speak from personal experience. During an interview with a law firm, the topic of presentations came up. The interviewer […]
Why Your Business Card Design Sucks | PrintFirm.com
As you all know, we’re currently running a custom business card design giveaway. We’re getting a great response from the community so far, and thought we’d run with a business card theme on the blog for a bit. All this talk about networking tools got us thinking about what works and what fails miserably. Design […]
Business Cards: How to Improve Your Bottom Line for Pennies a Day
Guest Post by Thomas Sullivan One of the most powerful – and least expensive – weapons in your advertising arsenal is your business card. Compared to the cost of a classified ad, a display ad, a billboard, or a television commercial, the economical business card packs a lot of punch. Today, effective advertising is imperative. […]
Top 5 Don’ts For Logo Design | PrintFirm.com
Logo Design Mishaps A while back we posted the top 5 logo design tips for small businesses. This time around, we’re tackling the biggest logo design mistakes as a warning to small business owners on the verge of disaster. Suffice to say that you should steer clear of these common faux pas unless you’re […]
Free Vectors for St. Patrick’s Day Designs | PrintFirm.com
St. Patrick’s Day is a little over a week away, but there’s no need to panic if you don’t have all of your marketing materials ready to go. St. Paddy’s Day promotions can be very powerful in certain industries, such as restaurants and bars. This is a holiday for everyone, not just traditional Irish pubs. […]
Vocus and PrintFirm: A Twitter Tale
We interrupt your regularly scheduled informative blog post to share an awesome Twitter success story. Before I get into the details, let me give you the backstory. I’ve been involved in online marketing for a few years now, so I know a lot about promotional tools. Through trial and error, I’ve learned what tools work, […]
Sticker Marketing Strategies | PrintFirm
Source As a consumer, I love stickers. Growing up around Southern California’s skateboard culture, I collected cool stickers to slap on the back of my deck. Skating stuck with me, and I never lost my affinity for these promotional items. Stickers to me express a kind of unwavering loyalty to a brand, and that’s exactly […]