Hello inkheads! Many of you enjoyed our interview with Designer Paul Biedermann, so I thought you’d like to meet another creative friend of mine. Rick “Dr. Deadline” Clark makes waves wherever he goes, and he’s known for his ornery attitude about the Millennial generation. He doesn’t have anything against us per se; he takes issue […]
Category Archives: Guest Authors
Why Print Communications Make Emotional Connections
Guest Post by Robert Alpha Avant Hello everyone! Today I’m very pleased to introduce a friend of mine, independent marketing consultant Robert Waddington, aka Robert Alpha Avant. I like to call him the Alpha Dawg because of his aggressive style and fierce sales stamina. Robert is a digital marketing master, yet he’s a print geek […]
Why You Shouldn’t Pull the Plug on Guest Blogging for Your Business
Happy Friday everybody! As you know, I do my best to put my ear down to the SEO ground so you don’t miss the important stuff (Doors reference). Let me tell you, it was a very frustrating week for the inbound marketing community; however, I firmly believe that the majority of business owners really have […]
Create a Killer Marketing Strategy by Combining Print and Social Media
Guest Post by Megan Pritts, SEO and Social Media Strategist We are all aware of the benefits of using social media for marketing. That’s why so many companies are using it. But what would happen if you combined social media and print into one killer marketing strategy? Message Print If you do it right, print […]
A Year’s Worth of Important Posts by Special People
Image Source We’re back, and ready to rock 2014! But I wouldn’t feel right about moving forward without acknowledging all the awesome people who contributed to this blog in 2013. Before I got here, this blog didn’t have any guest posters, interviews, etc. I vowed to change that because I think every blog benefits from […]
New Year’s Resolution: Maintaining (and Leveraging) a Customer Database
Guest Post by Bill Michael, Xerox Digital Printing Specialist As we prepare to tie the bow on 2013, we anxiously look ahead to what we hope will be a very promising 2014. While the new year brings a sense of unknown, and with the unknown comes fear…it also brings hope, optimism, and ambition. If you […]
Small Business Saturday Success Story: An Interview with Lisa Higby LeFevre
Greetings PrintFirm community! We talked about Small Business Saturday a lot on this blog, press release, and on social media throughout the month of November. The response from you guys was very positive, especially from the PR about the Sauk Valley Shop Small coalition. I mentioned meeting SVSS co-founder Lisa Higby LeFevre on Mightybell, and […]
Tales of Artistry: An Interview with Illustrator Daryl Slaton
We had so much fun interviewing designer Paul Biedermann that we decided to interview another talented graphics professional today. It’s my distinct pleasure to introduce you to an experienced digital artist and illustrator Mr. Daryl Slaton! I met Daryl on Twitter, and I was immediately impressed with his unique portfolio. Daryl’s work expands across media […]
Exclusive Interview with Leading Designer Paul Biedermann
Hello everyone! Today we’re very pleased to present an interview with an accomplished graphics professional and true thought leader in the design community, Paul Biedermann. I met Paul on Google Plus, and I was instantly impressed with his online presence. He regularly shares interesting content,and exhibits expertise in content as well as social media marketing. […]
Ink on Paper – The Litho Process Explained
Guest Post by John Prothero, Printing Specialist “It’s just ink on paper” is a common phrase in the print industry. And truthfully, it is. But more than that, printing is a craft, requiring great skill and knowledge on the part of press operators to achieve the results that the client seeks on the final […]