Halloween may or may not be a big advertising opportunity for your small business. If you’re in the retail sector, you’ll probably have a sale along with special seasonal items in your store. Other businesses and organizations may throw holiday parties or host spooky themed events with custom tickets. Whatever you’re promoting, you’ll probably want […]
Author Archives: Katherine Tattersfield
Why are Mini Business Cards Popular with Creatives? | PrintFirm.com
Mini business cards are the must have print marketing item of the moment for graphic designers, photographers, marketing agencies, and art studios. There are a few different styles getting a lot of buzz, such as slim or skinny cards and square cards with rounded corners. We do offer these products, and they’re one of my […]
Church Halloween Alternative Banner Design Ideas
Our latest press release focuses on the growing trend of churches hosting alternative Halloween events. The article mentions several print products that help Christian churches promote their message on this traditionally pagan holiday, but we get the most questions about vinyl and roll up banners. Since religious organizations are usually working with tight budgets, cheap […]
FAQ About Business Card Printing and Design
Business cards are one of the least expensive promotional items you can purchase for your small business. But don’t let the low price tag fool you; cards have a big impact on your brand, especially if you run an online business. Cards put a piece of your company in someone’s hands, which instantly increases your […]
Ink on Paper – The Litho Process Explained
Guest Post by John Prothero, Printing Specialist “It’s just ink on paper” is a common phrase in the print industry. And truthfully, it is. But more than that, printing is a craft, requiring great skill and knowledge on the part of press operators to achieve the results that the client seeks on the final […]
The 2013 Facebook Content Quality Policy and Your Small Business
Source (Note: This was the most shared image on Facebook in 2012. Food for thought for the Facebook quality team.) Do you use memes to increase engagement on your Facebook fan page? Have you ever asked fans to like or comment on a post? If so, you might want to rethink your social content strategy. […]
Print 13 Recap | Printing and Graphics Expo | PrintFirm.com
Now that all the ink’s dry, we thought we’d share our favorite moments from Print 13. I wasn’t lucky enough to attend the event, but our CEO Nick and company manager Alex sent me lots of fun photos from the floor. I spent most of my time watching the Print Media Centr live stream broadcast […]
7 Things Not to Say to Your Printer: Part 2 | PrintFirm.com
Welcome back to our educational series on commercial printing! Last month, we introduced this article collection with an informative post on image resolution. If you’ve ever wondered why a photo came out blurry in print, you’ll probably find your answer there. Today we’re going to cover another common round of associated questions we get from […]
Company Folders Free Print Typography Contest | PrintFirm.com
Our friends over at Company Folders launched a pretty cool contest for the design community. I saw the contest on Facebook the other day, and I finally overcame the selfish urge to keep quiet in hopes of walking away with the awesome prize—a Wacom Intuos5 Touch pen tablet! https://www.youtube.com/watch?feature=player_embedded&v=tg3dDgCSi3M For those who aren’t familiar with […]
Print Design Trend: Flat Style in Ink | PrintFirm.com
Are you still using dramatic drop shadows and garish gradients on your website? What about your print marketing materials? There’s no accounting for taste, but I welcome the return to simple graphics with minimal accents. The designers in the community are probably already sick of seeing this topic on the big creative hubs, although the […]