Author: Katherine Tattersfield | Page 6

How to Sweet Talk Singles on Valentine’s Day

Valentine’s Day is for lovers, right? So most of your Februrary marketing strategy is geared towards couples, kids, and gift ideas for relatives. Targeting these groups will certainly boost your sales, but don’t neglect the swinging singles! The old stereotype about being lonely without cupid’s arrow in your life absolutely applies today. While some folks […]

Surprise Sweetheart Canvas Art Giveaway!

You may have noticed that we haven’t hosted an awesome giveaway lately. We’ve sponsored our fair share of online contests, but as our resident rapper Andrew Conweezie noted on Twitter, we’ve been neglecting the PrintFirm community a bit as a result: I feel as if @Printfirm hasn't done any awesome contests in awhile!! — Andrew […]

Why Print Communications Make Emotional Connections

Guest Post by Robert Alpha Avant Hello everyone! Today I’m very pleased to introduce a friend of mine, independent marketing consultant Robert Waddington, aka Robert Alpha Avant. I like to call him the Alpha Dawg because of his aggressive style and fierce sales stamina. Robert is a digital marketing master, yet he’s a print geek […]

Creative Notepad Designs for Inspiration by Victor Printing

Today’s regularly schedule blog post is on hold due to a most excellent piece of direct mail from the good people at Victor Printing! If you’re involved in the social CMYK circle, then you’re probably already familiar with this funky printing company from Sharon, PA. I’m not quite sure why they decided to send me […]

Why You Shouldn’t Pull the Plug on Guest Blogging for Your Business

Happy Friday everybody! As you know, I do my best to put my ear down to the SEO ground so you don’t miss the important stuff (Doors reference). Let me tell you, it was a very frustrating week for the inbound marketing community; however, I firmly believe that the majority of business owners really have […]

14 Extra Sweet Valentine’s Day Marketing Ideas

Valentine’s Day is less than a month away! Consumers spend an average of $130.97 per person on their sweethearts, so clearly there’s a lot of potential for small businesses in the retail and restaurant industries. Those of you in the service-oriented space can still celebrate this holiday even though the festivities might not increase your […]

Create a Killer Marketing Strategy by Combining Print and Social Media

Guest Post by Megan Pritts, SEO and Social Media Strategist We are all aware of the benefits of using social media for marketing. That’s why so many companies are using it. But what would happen if you combined social media and print into one killer marketing strategy? Message Print If you do it right, print […]

7 Things Not to Say to Your Printer Part 4: Aren’t All Printing Companies the Same?

Now that you’ve had a chance to get back to your routine after the holidays, it’s time to get down to business. Welcome to the 4th installment of our series 7 Things Not to Say to Your Printer! For those of you who are just joining us, this blogging exercise tackles your tough questions to […]